Lowvetica Bold is a free sans serif display font inspired by Helvetica, the work of Max Miedinger and Eduard Hoffman. It removes the usual height differences between capitals and lowercase forms, producing an unusually level silhouette with broad rounded letters and clean, even strokes.
It can turn a wordmark into a long, low horizontal band. Fashion branding, architecture posters, and album packaging suit its cool, controlled geometry. The same flattened proportions link these uses by making type function almost like a ruled graphic element.
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LOWVETICA is based on Helvetica by Max Miedinger and Eduard Hoffmann, with the highs and lows removed. The name was changed from Helvetica.
The font is free for non-commercial use and donationware for commercial use. Donations can be made through PayPal at:
turotururom@yahoo.es