Typography Times, designed in 2013 by Tipografia Leone Firenze, is a free high-contrast serif font with a dramatic profile. Broad curves meet fine hairlines and long, blade-like serifs. Pointed architectural details give several letters an unusual theatrical edge.
Fashion magazine covers are its strongest setting, where the sharp contrast suits luxury photography and editorial styling. It also fits perfume packaging, cultural posters, and boutique branding, but its most convincing role is refined display lettering for fashion publishing.